A/V System Integration Trends The line between a Hollywood studio and a corporate boardroom is vanishing. Recent market reports indicate a surge in demand for “Cinematic Broadcast” setups within corporate HQs—featuring large sensor cameras, AR (Augmented Reality) graphics, and LED volumes. Companies are no longer satisfied with standard webcams; they want internal town halls to look like Netflix productions. The Takeaway: Investing in professional lighting and cinema-grade integration is now a competitive advantage for brand authority and internal engagement.